Hotel Reputation Management   

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The ROI of Social Media Study conducted by the digital consulting firm Altimeter Group in 2009 found that companies with the highest levels of social media activity on average increased revenues by 18% in the last 12 months, while the least active saw a sales drop of 6%. Companies that did well, including Starbucks in the No. 1 spot, reported viewing social media as an indispensible, conversational tool that helps them stay connected to their customers. Ann Manion helps hotels have conversations with their guests and creates custom talking platforms that uncover needs quickly.

About Ann Manion

Ann Manion is a distinguished business professional with over 25 years experience in the hospitality industry.

“We help hotels listen, talk and respond to their customers and show them the importance of setting a business objective for each social media initiative. Because we are hospitality professionals ourselves, we understand the importance of setting priorities in an economic environment of limited resources.”

Manion, A.
Principal and Founder
Hotel Advantage
As founder and principal of Hotel Advantage, Ann Manion is a trusted partner of hotel companies because of her knowledge of every nuance of the 24/7 challenges hoteliers face in exceeding guest expectations. Ann founded Hotel Advantage to provide custom fit solutions for management teams of upscale hotels that want to take control of managing their brand behavior and positively influence online guest opinions.

Ann’s hospitality career began at New England gems like Nantucket’s White Elephant Hotel and Faneuil Hall Marketplace’s The Bostonian Hotel, and progressed to industry leaders Omni Hotels and Marriott International. She served in a multitude of progressive food and beverage management jobs, culinary posts, financial functions, and later accelerated to senior level appointments in customer service, sales and marketing before becoming a director of business development for Marriott. As such, she worked with general managers and hotel executive chefs from coast to coast ensuring premium service levels, and was recognized by Marriott customers as running the number one client services group in the division. Rounding out her industry perspective, Ann was general manager of the widely acclaimed CakeWorks, a premium e-retailer confections company.

Ann has an MBA in Service Marketing from Simmons College, a BSBA in Hotel, Restaurant and Resort Management from the Daniel’s College of Business at the University of Denver, studied International Tourism at London’s Richmond College and is certified in Mediterranean Cuisine and Wedding Cake Construction and Design from the Culinary Institute of America in Hyde Park, New York. Ann resides in Sudbury, MA with her husband and three sons.